News from 
SALES TOP
(beveragemanager.net) - Premium German beer Warsteiner has been named as the Official Supplier of Beer to The European Tour, further strengthening the brand’s international growth and communication strategy and its intrinsic values of quality and heritage.
PRODUCT & MARKETING
Breaking News:
Glass recycling figures steady in 2010
New figures published by the European Container Glass Federation (FEVE) show that the European Union has maintained a stable average glass recycling rate at 68%.
STRATEGY
Breaking News:
POLAND: CEDC signs distribution agreement with Gallo Vineyards
(beveragemanager.net) - Central European Distribution Corporation (CEDC), one of the leading vodka producers in the world, has signed a 3-year contract with Gallo Vineyards Inc. for exclusive distribution of wines from Gallo Vineyards portfolio in Poland.
Breaking News:
Carlsberg Russia: Market leader in spite of lost market shares
(beveragemanager.net) - In view of the increased consumption tax and average price increases for beer of approximately 25 percent, Russia has a specific position with numerous special effects on the global beer market.





