News from 

Carlsberg Greece: Mythos beer exports rise 35%

(beveragemanager.net) - Company`s exports up 35 per cent in 2011. Through its strategic cooperations and expansions in new markets, the company has established its presence in over 40 countries worldwide. Mythos Brewery is the second largest brewery in Greece and a member of the Carlsberg Group.

More specifically, the company expanded its distribution in more states within the USA, as well as maintained and further developed its cooperation with Premium Beverage, the exclusive distributor in Australia.

Moreover, in the German market, Mythos Brewery proceeded in a very important agreement with the House of Beer; an affiliated company of the Carlsberg Group that distributes specific brands of the Group, and simultaneously continues to collaborate with other German partners.

"2011 was the year that Mythos beer was established as the leading Hellenic beer in major foreign markets. We are proud that consumers all over the world have the opportunity to taste a little bit of Greece that hides in every Mythos bottle, ” said Alexander Karafillides Sales Director On Trade. (bmg)